The Challenge
Each school needs its own site but consistent brand
Woodlem Education has 9 schools. Each needs its own digital home for local SEO and parent inquiries, but the group needs brand consistency and unified admissions flow. The American School needed its own subdomain while inheriting the network's brand and SEO foundation.
- Each of 9 schools needed its own digital home
- Local SEO required for school location (Al Jurf, Ajman, etc.)
- Brand consistency across the network critical
- Admissions inquiry needed to flow to the right school
- Parent portal entry point required
The Solution
A subdomain site inheriting the network brand
We built the Woodlem American School site as a subdomain of the Woodlem Education network (woodlemaps.ae), inheriting the brand system, design language, and SEO foundation while having its own content, gallery, and admissions flow.
- Subdomain architecture on the Woodlem Education platform
- School-specific content: curriculum, faculty, gallery, admissions
- Local SEO for Al Jurf, Ajman location
- Unified brand system inherited from the group
- Streamlined admissions inquiry flow
- Schema.org + LocalBusiness markup for school
The Result
Woodlem American School now has its own dedicated digital home while benefiting from the network's brand consistency and SEO foundation. Admissions inquiries route directly to the school.
What we did
- WordPress Subdomain
- Local SEO
- Admissions Flow
- Brand Consistency
Timeline
4 Weeks