Overview
Interactive school portal for a premium American curriculum school in UAE
A comprehensive school website serving two audiences simultaneously: prospective parents making admission decisions, and current parents looking for school updates and resources.
Online admission inquiries increased for the upcoming academic year. Parent engagement with school updates improved dramatically.
↑Admission Inquiries
6Weeks to Launch
2Audience Journeys
UAEPremium School Market
Services Provided
WordPress Development, UI/UX Design, Parent Portal Setup, Performance Optimisation
Technology Stack
WordPress, Custom Video Headers, LiteSpeed Cache, Advanced Custom Fields
Timeline
6 Weeks
Key Features
Virtual school tour with video, Dedicated parent resource portal, Dynamic news and events calendar, Admissions inquiry workflow, Faculty and department pages, Policy & newsletter downloads
Outcome
Online admission inquiries increased for the upcoming academic year. Parent engagement with school updates improved dramatically.
Process
Challenge & Solution
The Challenge
Two audiences, one site — neither being served well
Woodlem needed their website to do two very different jobs: convert prospective parents browsing for schools, and serve existing parents as a daily resource hub. The old site did neither effectively.
- → No clear journey for prospective parent admission inquiries
- → Current parents relying on WhatsApp for school updates
- → No way to virtually showcase facilities to international families
- → Static website with no content management capability
The Solution
A dual-purpose platform built for parents at every stage
Adam Apps architected the site around two distinct journeys — a prospective parent path leading to admissions, and a current parent portal for ongoing resources.
- → Virtual facility tour with custom video header integration
- → Dedicated parent portal section with policy downloads
- → Admissions funnel with inquiry form and follow-up triggers
- → Events calendar and news feed managed via custom ACF fields
Next Project
Transorze Solutions
web